Dauda says "Me and my man Sizzle were in the studio the other day talking about the challenges of artistes in Nigeria, trying to build a brand and spread their music. Artistes that put in their all to create amazing art, artistes that push tirelessly to make things work and the concept for ‘Je ko work’ was created. Shout out to all who are trying to make that hustle pay. It’s not just about the money for a lot of us but about ensuring that our message is heard through music."
Sir Dauda - 'Je ko work'
The song was borne as a result of the singer acknowledging the hustling spirit of artistes to be recognized for their efforts.
Sir Dauda - Je ko work
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