Pop superstar TaylorSwift said Thursday she would stream her latest album only on Apple, capping an 180-degree about-turn after she threatened a boycott, according to various reports.
Pop star makes U-turn, to stream "1989" album on Apple Music
Swift earlier on Sunday issued an open protest to Apple over compensation to artists on its upcoming streaming service.
Swift on Sunday issued an open protest to Apple over compensation to artists on its upcoming streaming service, leading the tech giant to reverse course and step up payments.
Sources say in response, the 25-year-old singer, who had initially threatened a boycott, said Thursday that she would stream her blockbuster album "1989" on AppleMusic.
"This is simply the first time it's felt right in my gut to stream my album. Thank you, Apple, for your change of heart," Swift wrote on Twitter.
Sources also reveal that Swift last year pulled her entire catalog from Spotify, angry at the Swedish company's free tier supported by advertising.
Reports say the starlet streams most of her work on rival platforms such as GooglePlay and rap mogul Jay-Z'sTidal, but until now "1989" by far the best-selling US album of the past year was available only on physical copies or digital downloads.
In another sign that Apple is investing heavily in streaming, PharrellWilliams said that his new single would be released exclusively on the service when it goes live on Tuesday, reports reveal.
Williams, best known for the viral hit "Happy" released a video on social media to preview the song, entitled "Freedom."
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