Menswear brand

The AW18 campaign is set in the suburbs of Capetown, South Africa, shot in front of a burger bar that has been in existence for over 40 years.

Creative Director, Tokyo James said, 'the diner serves as an integral part of the community which sets the backdrop for the brands SW3 collocation taken inspiration from the streets of Battersea & Kings Road' where he himself grew up in London.

The collection is full of simple silhouettes with a palette of pastels, black and bold colours.

Check out the full collection below!


See the photos below