Nigeria Elections 2015 PDP, APC spent N3.23bn on adverts – Report

A report by CCM states that the Peoples Democratic Party (PDP) spent about N2.5 billion on adverts while the All Progressives Congress (APC) spent N728 million.

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According to Compliance and Content Monitoring Ltd (CCM), adverts for the presidential elections cost Nigeria’s major political parties a combined sum of N3.23 billion.

President Muhammadu Buhari addressing a crowd of supporters play

President Muhammadu Buhari addressing a crowd of supporters

(Twitter)

 

A report by CCM states that the Peoples Democratic Party (PDP) spent about N2.5 billion on adverts while the All Progressives Congress (APC) spent N728 million.

Female supporter kisses photo of President Muhammadu Buhari play

Female supporter kisses photo of President Muhammadu Buhari

(AFP)

 

The report reveals that the adverts in question were placed on radio, television, press and billboards between December 2014 and March.

Ayo Fayose's controversial advert play

Ayo Fayose's controversial advert

(Twitter)

 

CCM based their findings on a thorough analysis of over 260 broadcast media (radio and television), 48 print (newspapers and magazines) media and over 1,000 outdoor billboards across the country.

Governor of Ekiti State places controversial advert on the cover of Punch Newspaper play

Governor of Ekiti State places controversial advert on the cover of Punch Newspaper

(Punch)

 

The company’s Managing Director, Tunde Onadele also said that about 253 creative materials were deployed across radio and television channels in all the 260+ stations monitored by CCM, with PDP utilising 145 materials. APC deployed 107 materials.

Former President Goodluck Jonathan presenting hand-over documents to President Muhammadu Buhari play

Former President Goodluck Jonathan presenting hand-over documents to President Muhammadu Buhari

(Pulse)

 

Buhari defeated Jonathan in March to emerge winner of the presidential elections.

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See gallery of powerful images from Nigeria's 2015 elections below:

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