Launching a startup is tough. However for those that make it to market, they typically struggle with articulating their value proposition and acquiring customers. For those who already have customers, there is always the problem of retaining them.

iDEA and JOVAGO are teaming up to organize a fireside chat with the topic: How To Effectively Acquire Customers And Strategies To Retain Them.

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The goal is to create an environment where startup founders can engage experienced and high growth startup founders/executives on the strategies to attracting customers and keeping them; using their companies as case studies.

The invited guests are:

1) Mark Slade - Managing Director, Ringier Nigeria. He Oversees Ringier verticals in Nigeria; Pulse.NG - Nigeria's online news platform and RDM - Ringier Digital Marketing - Nigeria's online marketing partner. He is also owns Lotus at Pattaya, Bar-Lounge.

2) Kushal Duttal -  Managing Director, Jovago Nigeria. He is a dynamic professional with 9+ years of experience in E-commerce / OTAs/ Online Start-ups, Channel / Franchise Development , Revenue management, Sales & Marketing, Product & Brand Management, Designing & Implementing national marketing campaigns (ATL & BTL), Media planning, Budgeting, Business Development ( B2B & B2C sales ),Team management, Sales Training.

3) Adetayo Bamiduro - Co-founder, He previously worked with Konga as the VP, Logistics and a consulting background with Dalberg.

Admission is Free and only registered participants will be allowed. Please register here

Date: Friday 29th, 2016

Time: 1PM-3PM

Venue: IdeaHub, 296 Herbert Macaulay Road, Sabo, Yaba, Lagos