Kenyan singer Victoria Kimani fronts ElanRed Summer 2017 "Bottles, Muses & Shots" edit. See the full campaign...
The cotemporary concession store taps the Kenyan Singer (Victoria Kimani) and model/actor and GUS 11 winner(Chinedu Ubachukwu) in a sunny outdoor setting to depict summer for the 'Bottles, Shots & Muses' titled edit.
The edit features pieces off Nigerian brands including Isi Atagamen, Amarelis, Tribal West, Tash by Tasha Godwin, Keeks and more and highlighting the variety each look brings.
The editorial is "Inspired by everyday customers, the store’s new location and design, featuring confident use of colours, breezy dresses, mens’ casual, statement accessories, cover up like denim jacket for the warm weather days, and more style guide for summer 2017, while spotlighting made in Africa designs from the likes of Isi Atagamen, Tribal West, Fuad Fuzan, Purple Orchid, Amarelis, Keeks, Tash by Tasha Godwin, Dapmod, Sarah Smith, JZO, Jaxx, Nale, TIFE, May Anthony, Zamoux, Lagos Laidback and in-store pieces" creative director and founder of Elan Red; Lara Cole shares.
See the looks from the edit below.
Photography: Tope Adenola (@Tope_Horpload)
Models: Victoria Kimani (VictoriaKimani), Chinedu Ubachukwu (ChindeuUbachukwu)
Makeup: Temitope Onayemi (@Adella_Makeup)
Hair: TJ (@HairCraft_)
Creative Direction & Styling: Sharon Ojong (@SharonOjong)
Styling Assistant: Sito Charles (@iamc20)
Visuals: D.E.E.V.A.S (@DeevasWorld)
Location: Bottles Lagos, VI Lagos (@BottlesRestaurant)