24/7 Live - Subscribe to the Pulse Newsletter!

Iggy Azalea has been unveiled as the new face of Bonds.

The underwear brand taps the Australian rapper for their latest campaign where Azalea stripped to her underwear modelling the new basics range.

Iggy Azalea for Bonds underwear play

Iggy Azalea for Bonds underwear

(FGR)

 

The brand who recently chose Miranda Kerr for its 100th anniversary campaign revealed they are packing up the star power and they see Iggy Azalea as a worthy style model of the modern day because of her easy going nature.

The label revealed via a press statement through WWD, “As a great role model for women and a long-time fan of Bonds, who grew up wearing Bonds hoodies and undies, Iggy’s down-to-earth attitude makes her the perfect fit for Bonds."

The rapper modelled the basic range comprising pants with bonds printed all over it. Check out the campaign images above.

Do you ever witness news or have a story that should be featured on Pulse Nigeria?
Submit your stories, pictures and videos to us now via WhatsApp: +2349055172167, Social Media @pulsenigeria247: #PulseEyewitness & DM or Email: eyewitness@pulse.ng. More information here.