Bankrupt Sears and Kmart are kicking off their Black Friday sales on Thanksgiving and reminding customers that they are 'open to serve them' (SHLD)

pulse

November 8, 2018 5:56 PM

Sears and Kmart are hoping that a big holiday shopping season will boost sales.

The retailer is looking to capitalize on the holiday shopping season and boost sales after it

It has been a rocky run for Sears and its sister store, Kmart. In October, parent company Sears Holdings filed for Chapter 11 bankruptcy and announced it would be closing more than 100 stores before the end of the year.

But it's not giving up without a fight. The beleaguered chain is ramping up for the holiday shopping season and reminding customers that it's still very much open for business.

When it filed for bankruptcy, Sears announced that its somewhat controversial CEO, Eddie Lampert, would be stepping down from that role but staying on as chairman.

"Over the last several years, we have worked hard to transform our business and unlock the value of our assets," Lampert said in a statement to the press at the time. "While we have made progress, the plan has yet to deliver the results we have desired, and addressing the Company's immediate liquidity needs has impacted our efforts to become a profitable and more competitive retailer."

Some have blamed Lampert for the company's downfall. He has been accused of leaving its stores to rot by failing to invest in improvements or provide the necessary amount of staff.