Apple Pay is partnering with Fandango for movie ticket discounts (AAPL)

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January 2, 2018 4:43 PM

Apple is partnering with movie ticketing company Fandango to offer a $5 discount to consumers using Apple Pay to buy tickets on Fandango's app or website

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Apple is partnering with movie ticketing company Fandango to offer a $5 discount to consumers using Apple Pay to buy tickets on Fandango's app or website, according to Phone Arena.

This offering follows Apple's recentpromotion with Postmates Unlimited, a delivery subscription service, in which it offered a free trial of the service to consumers who signed up using Apple Pay.Apple Pay can use promotions and discounts as an onboarding tool for new customers.

Rewards can be an effective catalyst for wallet usage.
And this promotion can help Apple Pay highlight its various use cases.

Jaime Toplin, research analyst for BI Intelligence, Business Insider's premium research service, has written a detailed report on mobile payments that:

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