Telco bags 'Most Innovative Business Idea' award

chika ebuzor

March 2, 2016 5:13 AM

Airtel Nigeria’s Chief Executive Officer, Mr Segun Ogunsanya, in a statement said the award was dedicated to the loyal customers of the telecommunications network.

Airtel Nigeria is one of the leading telecoms operators in Nigeria

Airtel Nigeria on Tuesday said that the Abuja Chamber of Commerce and Industry (ACCI) has awarded it with the 'Most Innovative Business Idea' Award, for its Recharge & Hit-a-Million Promo.

This is contained in a statement signed by Airtel Nigeria’s Chief Executive Officer, Mr Segun Ogunsanya, which was obtained by the News Agency of Nigeria (NAN) in Lagos.

The statement said that the award was dedicated to the loyal customers of the telecommunications network.

It said that the customers’ patronage, loyalty and commitment continued to spur the company towards rolling out value adding innovative offerings.

"We will continue to create robust products and services that meet the needs of our customers and keep them close and connected to their loved ones.

"The Airtel brand has always been known for value, commitment to the needs of customers and passion for quality service delivery.

"The award serves as an impetus for us to continue in our stride towards rewarding our customers’ loyalty, as we seek avenues to consistently excite them with our array of innovative telecommunications solutions,'' the statement said.

It said that the Recharge & Hit-a-Million promo was one of the ways Airtel Nigeria showed appreciation to its customers in 2015.

According to the statement, the promo, targeted at both prepaid and post-paid customers, is a point-based promo launched on June 18, 2015 and lasted for 60 days.

"Customers were required to accumulate points by carrying out activities such as airtime recharge, voice call, browsing, SMS, etc., in order to increase their chances of winning.

"The promo produced 60 millionaires, while many other customers won cash prizes ranging from N1million, N100,000 and N5,000 as well as free airtime and SMS,'' it said.

The statement quoted the President of the Abuja Chamber of Commerce and Industry Awards, Mr Tony Ejinkonye, as saying that the modality for selecting the 'Most Innovative Business Idea' was based on the number of new products and services rolled out by the organisation.

Other categories of awards presented by ACCI included: Investor of the Year, Corporate Social Responsibility Organisation of the Year, Outstanding Company (Commerce) of the Year and the Outstanding Company (Industry) of the Year.

chika ebuzor