Taking the NBA by storm—and he won't even let his partner win (photos and video)

Yaxel Lendeborg has been the standout rookie in the early stages of this NBA season. The 24-year-old has dropped 25 or more points in four of his first five games for the Golden State Warriors.

Last night's matchup against the Los Angeles Clippers, in which Steph Curry was sidelined, produced his best performance to date: a 37-point explosion backed by elite shooting numbers, hitting 68.4% from inside the arc and 54.5% from three-point territory.

Off the court, the Warriors rookie has launched the clothing brand Dub5 Apparel alongside his wife, Tacarra Shyann, with whom he shares a child.

Yaxel's fierce competitive drive, which is taking the NBA by storm, extends to every basketball game he plays. The couple's brand shared a clip of the Warriors' No. 1 throwing down a dunk over his partner, a former college cheerleader.