Editorial Policy

At Pulse Nigeria, we are dedicated to upholding the highest standards of journalistic integrity, independence, and professionalism.
Our Editorial Policy embodies our commitment to ethical journalism, accuracy, and trustworthiness. It guides our editorial team in delivering content that meets the expectations of our audience and maintains our reputation as a reliable news source. Compliance with these standards is mandatory for all editorial staff.

Accuracy refers to the exactness and reliability of every piece of information we publish. At Pulse Nigeria,

• All stories undergo rigorous editorial review and fact-checking before publication.

• Editorialising and campaigning are permitted but must be clearly differentiated from factual reporting.

• Stories must include adequate context to avoid misleading the audience.

Pulse Nigeria delivers content that is fair, balanced, and free from bias.

• We present a diversity of viewpoints without favouring any side.

• In matters of controversy or conflict, all relevant perspectives must be represented with due weight.

We value inclusivity and ensure our journalism reflects a wide range of voices and lived experiences.

• Content should not disproportionately represent one demographic, ideology, or interest group.

• Editorial teams must remain aware of representation and inclusivity in sourcing and storytelling.

Pulse Nigeria journalists rely on credible, reputable sources.

• Reliability of each source must be assessed.

• Undisclosed sources are avoided unless necessary to protect the source and only when the information serves public interest.

• Third-party content (text, images, audio, video) must not be used without proper permissions and credits.

• Content adapted, translated, or combined from multiple reputable publications is curated by Pulse Nigeria under fair use.

We strictly protect the privacy and anonymity of sources who request confidentiality.

• Identities are only disclosed if required by legal or overriding ethical considerations.

• Our fact-checking and review processes maintain accuracy even when anonymity applies.

Our journalists must always represent their profession with integrity.

• Deception, manipulation, and illegal methods of obtaining information are strictly prohibited.

• Journalists must identify themselves accurately and work transparently during newsgathering.

We uphold the right of individuals and entities to respond to allegations or critical claims.

• A minimum response window of 24 hours is provided, except in urgent public-interest cases.

• Attempts to contact subjects must be documented.

• If no response is received, the story will indicate that the subject declined or did not provide comment.

• Late responses may be included through updates or follow-up stories.

Pulse Nigeria recognises privacy as a fundamental human right.

• Private information is only published when justified by compelling public interest.

• We avoid publishing unnecessary private details that could harm individuals’ dignity or well-being.

Pulse Nigeria strictly prohibits the offering, giving, accepting, or soliciting of bribes or improper inducements.

• This includes facilitation payments or any action meant to influence coverage or gain advantage.

• All operations must comply with applicable laws and regulations.

We handle information, opinions, images, and intellectual property responsibly.

• Pulse Nigeria maintains safeguards to ensure the confidentiality, integrity, and availability of data in compliance with privacy and security laws.

We foster a respectful digital environment.

• Our moderation policies encourage constructive dialogue and protect users from harassment, hate, or harmful conduct.

Editorial independence is paramount.

• Advertisers, sponsors, or partners cannot influence editorial decisions.

• Journalists must maintain impartiality in their interactions with commercial stakeholders.

We are transparent about errors.

• Mistakes are promptly corrected and clearly communicated.

• Corrections are displayed in a visible and accessible manner.

Pulse Nigeria provides clear channels for feedback or complaints.

• All complaints are taken seriously and addressed promptly, transparently, and respectfully.

Journalists must disclose potential conflicts of interest.

• We take proactive steps to avoid and mitigate conflicts, ensuring reporting remains unbiased and ethical.

Journalists represent Pulse Nigeria wherever they appear online.

• Social media activity must align with our editorial standards.

• Behaviours that could harm our credibility are not permitted.

We are transparent about the role of AI in content creation.

• AI-generated or AI-assisted content is clearly labelled.

• Such content must never compromise accuracy or editorial integrity.

This Editorial Policy reflects our unwavering commitment to journalistic excellence.It guides our mission to produce trustworthy, high-quality, and impactful journalism that serves the public interest and strengthens the credibility of Pulse Nigeria.