Some songs are made for careful listening, while others simply invite people to dance and enjoy themselves. Swanzy Flexy's “Obimmo” falls comfortably into the latter category.
Drawing from Highlife and Pop, the Nigerian singer delivers an easygoing record built around a steady rhythm, simple melodies and lyrics about his attraction to a woman on the dancefloor. It is the kind of song that does not ask too much of its listeners, and that simplicity is part of its appeal.
The Highlife, Pop hybrid is anchored by punchy kicks that form its rhythmic base, with a simple xylophone progression layered over the arrangement. The production's minimalist approach allows the individual elements to breathe and provides a suitable backdrop for Swanzy Flexy’s smooth baritone vocals to shine.
Although the simple production works well enough, a few additional elements could have made the song more interesting. A prominent bass guitar might have given the rhythm more depth, while Ogene-inspired flutes and melodies could have introduced stronger elements of traditional Igbo music. These additions would have brought more character to the arrangement without taking away from its danceable quality.
Swanzy Flexy delivers his vocals in a calm, almost nonchalant manner. His tone barely changes throughout the song's two-minute runtime, but this works with the relaxed nature of the production.
“Move to the left to the right/I don see fine girl I dey like/she dey move me all the night/as e dey shake you dey catch my sight”, he sings, describing his attraction to a woman whose dancing has caught his attention. There is nothing particularly complicated about the story, and the song does not pretend otherwise.
The straightforward lyrics fit the song's simple arrangement, with the steady rhythm and easy-to-follow melody, which make “Obimmo” enjoyable without demanding much attention from the listener. Still, the sparse songwriting and restrained production leave room for improvement.
A little more variety in the instrumentation or vocal delivery could have made the record more memorable. Even so, these shortcomings do not take away from its ability to get people moving.
“Obimmo” feels well suited to parties and social gatherings, where a catchy rhythm and inviting melody can bring people together. It may not be Swanzy Flexy's most ambitious recording, but its simplicity works in its favour. The song is easy to enjoy, whether the listener is familiar with Highlife or Afropop. Sometimes, that is all a good dance record needs to achieve. Take a bow, Swanzy Flexy.
By Philemon Jacob