London Giant's Woes Continue: Tottenham Loses Another Sponsor

Pulse Sports Team 09:46 - 23 September 2026

South Korean furniture company Sidiz has activated an early termination clause in its sponsorship deal with Tottenham Hotspur, ending an agreement that was set to run until 2028.

The company supplied chairs for Tottenham's training ground and the stadium's press areas. The agreement is set to conclude at the end of October, as reported by The Telegraph.

Sidiz marks the second Tottenham sponsor to terminate its partnership with the club in the past six months. According to sources, the company's decision is unrelated to Roberto De Zerbi's tenure as head coach. Despite millions spent on summer reinforcements, Spurs currently sit at the bottom of the Premier League table.

The Italian previously managed Marseille, Brighton, and Shakhtar Donetsk.