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Luxury store launches creative talent search 'Emerge'

Alara presents the opportunity of a lifetime with new creative talent search which could see lucky winners stocked in-store.

The Emerge ALARA Platform will highlight the brightest in Africa and its diaspora in Fashion this year, and the other fields of Art, Cuisine and Design in the future

Writing on their Instagram page, the store said:

The Emerge ALÁRA Awards are an Africa wide search for exceptional talent in Design, Art, Fashion and Cuisine.Starting with Emerge ALÁRA- The Fashion Edition this year, the most promising young designer and fashion media creative will be selected and offered the opportunity to present a retail collection and exhibition respectively, as well as receive mentorship from a carefully selected team of advisors.

The Fashion Design category and Fashion Media category winners of the Emerge ALARA Awards will be offered:

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Application for this competition is completely FREE and open to Africans in the fields of Fashion Design (Apparel and Accessories), and Fashion Media (Photography and Filmmaking).

Please note: Creatives should have produced at least 2 bodies of work, have a brand story that resonates with Africans and be between 18 and 30 years old.

Here’s how to apply:

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If you are shortlisted, you will face a panel of judges who will pick one winner from each category

Application closes on Friday, August 17th, 2018.

Good luck!

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