NBA's Top-Selling Jerseys Revealed - Antetokounmpo a Surprise Omission

As the 2025-26 regular season concludes, Steph Curry has once again proven his market dominance, securing the top spot in jersey sales despite being limited to just 43 games due to injury.

In contrast, the Milwaukee Bucks' disappointing season, which saw them miss the postseason (11th in the East, 32-50 record), coincided with a drop for Giannis Antetokounmpo, whose jersey fell out of the top 15.

The season for the Bucks ended with a loss to the Sixers and the subsequent parting of ways with their head coach, Doc Rivers.

Following Curry, Luka Dončić's jersey ranked second, with Jalen Brunson, Victor Wembanyama, and LeBron James rounding out the top five.

1. Steph Curry

2. Luka Dončić

3. Jalen Brunson

4. Victor Wembanyama

5. LeBron James

6. Anthony Edwards

7. Jayson Tatum

8. Shai Gilgeous-Alexander

9. Cooper Flagg

10. Nikola Jokić

11. Kevin Durant

12. Tyrese Maxey

13. Devin Booker

14. Cade Cunningham

15. LaMelo Ball