Social discovery app partners with music star

Music sensation, Zedd has entered into an agreement with location-based social discovery application-Tinder.

The partnership agreement will see Tinder offering Zedd’s album- True Colors to its users in the US.

Tinder announced this deal in an official tweet on their timeline.

In an interview with Techcrunch, a Tinder executive disclosed that the deal, is not a revenue generation deal. He added that it is purely a marketing move.

This deal will launch on Tinder’s latest service, Tinder Plus. Observers say the service gives users the opportunity to revert to their last swipe, using a rewind button.

Users can also search for people all around the world.