FIFA President Offers Remarkable Explanation for Sky-High World Cup Ticket Prices
FIFA President Gianni Infantino has defended the exorbitant ticket prices for the upcoming World Cup in the United States, Canada, and Mexico. "We have to look at the market, and we are in a world where the entertainment market has developed the most. So, we must apply market-driven rates," the FIFA boss stated at a conference in Beverly Hills.
Two Million Dollars Each
Infantino also attributed the price surge to immense demand, particularly under US legislation which permits reselling tickets far above their original face value. Last week, four tickets for the World Cup final were listed on FIFA's official resale website for over $2 million each.
'I'll Bring Him a Hotdog and a Coke'
"It doesn't mean those tickets cost $2 million, and it doesn't mean anyone will actually buy those tickets," Infantino clarified. "And if someone buys a ticket for the final for $2 million, I will personally bring them a hotdog and a Coke to ensure they have a great experience."
FIFA claims to have received over 500 million applications for World Cup tickets, significantly more than the approximately 50 million applications for the previous two World Cups. Prices are demonstrably higher. The most expensive ticket for the 2022 World Cup final in Qatar cost around $1,600, while the priciest ticket for the upcoming World Cup final on July 19th is approximately $11,000.
Formal Complaint Filed
Euroconsumers and Football Supporters Europe (FSE) have lodged a formal complaint with the European Commission against FIFA. The consumer organizations cite "excessive prices" and "unfair purchasing conditions" in the ticket sales process.