On March 11, 2016, an article was written on an Australian real estate agent with an interesting marketing technique.
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![Zacch Adedeji, FIRS chairman [Channels Television]](data:image/svg+xml;charset=utf8,%3Csvg%20xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg'%20width%3D'100'%20height%3D'100'%20data-ring-placeholder%3D'1'%3E%3C%2Fsvg%3E "Zacch Adedeji, FIRS chairman [Channels Television]")
The agent, Tracey Ashley, uses a five-year-old Shih Tzu Cavalier cross dog called Tiffany to sell off her properties.
"I found it very hard to work out which properties were pet-friendly, or weren't. I thought, wouldn't it make it easier for buyers if I could put in my properties that are pet-friendly.
Sellers are ringing up and saying, we've seen your photos with , can we get you to sell our house with her in it. It's kinda snowballed ... we even get buyers asking us if has been in other listings,"Ashley said.
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The majority, 77.8%, said this marketing strategy is a bad idea.
22.2% approve.
Regardless of the results of this poll, this is a great idea.
According to Marshable, the real estate agent is currently getting "nearly double" of the amount of page views on properties that Tiffany has appeared on.
