Binance becomes official sponsor of Nigerian Idol Season 7

Binance, the world’s leading blockchain ecosystem and cryptocurrency infrastructure provider, has announced its sponsorship of the seventh season of Nigerian Idol, the Nigerian version of the popular music competition television series, as it continues in its mission to drive mainstream crypto adoption in Africa.

Binance becomes official sponsor of Nigerian Idol Season 7

This sponsorship deal will make Binance the exclusive cryptocurrency & blockchain sponsor for the show.

The seventh season of Nigerian Idol kicked off with a series of auditions with the musical contestants judged based on their creativity, strength of voice and stage performances. After multiple audition rounds, 50 contestants proceeded to ‘Theatre Week’ and subsequently, 10 contestants were picked for the live performances which will air on Dstv and Gotv platforms. The show will commence on February 6, 2022 and will be hosted by popular radio and TV personality, IK Osakioduwa.

Emmanuel Babalola, Director of Binance Africa said: “In a world of diversity, music scales through differences and unites people of contrasting backgrounds. As such, it is a thrilling opportunity to sponsor the popular musical competition, Nigerian Idol as it is another step in our efforts to drive the mainstream adoption of crypto. Nigerian music continues to take centre stage globally and it's never been a more exciting time to support this."

As part of its mission to drive blockchain adoption and enable greater access to financial services for the world’s unbanked, Binance has provided free crypto education classes to over 541,000 Africans since 2020 - on topics ranging from user protection to building a career in blockchain. Binance is also sponsoring the biggest football tournament in Africa, the Africa Cup of Nations tournaments (AFCON 2021), which kicked off on January 9 2022, in Cameroon.

The Nigerian Idol season 7 will end on Sunday, May 22, 2022 with the winner taking N50 million worth of prizes.

About

Binance is the world’s leading blockchain ecosystem and cryptocurrency infrastructure provider with a financial product suite that includes the largest digital asset exchange by volume. Trusted by millions worldwide, the Binance platform is dedicated to increasing the freedom of money for users, and features an unmatched portfolio of crypto products and offerings, including: education, data and research, social good, investment and incubation, decentralization and infrastructure solutions, and more.

For more information, visit: https://www.binance.com

Press contacts: pr@binance.com

-____-

#FeaturebyBinance

JOIN OUR PULSE COMMUNITY!

Unblock notifications in browser settings.

Eyewitness? Submit your stories now via social or:

Email: eyewitness@pulse.ng

Recommended articles

Femi Adebayo's 'King of Thieves' grosses over N250 million in box office

Femi Adebayo's 'King of Thieves' grosses over N250 million in box office

'The Harder They Fall' director confirms new film based on  Blacks in biblical era

'The Harder They Fall' director confirms new film based on Blacks in biblical era

Fiancée of Michael Blackson confirms she's allowed him to get side chicks (WATCH)

Fiancée of Michael Blackson confirms she's allowed him to get side chicks (WATCH)

'The Harder They Fall' director confirms new film based on  Blacks in biblical era

'The Harder They Fall' director confirms new film based on Blacks in biblical era

Pulse List: 7 BBNaija housemates that have received car gifts after show

Pulse List: 7 BBNaija housemates that have received car gifts after show

J'Dess links up with The Cavemen, Waje, Zoro and Selebobo for 'Chi Efo' visuals

J'Dess links up with The Cavemen, Waje, Zoro and Selebobo for 'Chi Efo' visuals

Kizz Daniel’s “Buga featuring Tekno Debuts at No. 1, Camidoh’s “Sugarcane (Remix) Rises to No. 4

Kizz Daniel’s “Buga” featuring Tekno Debuts at No. 1, Camidoh’s “Sugarcane (Remix)” Rises to No. 4

Mac Miller's drug dealer sentenced to 17 years in prison over fatal overdose

Mac Miller's drug dealer sentenced to 17 years in prison over fatal overdose

‘Smart Money Woman’ season 2 to begin filming in June [Exclusive]

‘Smart Money Woman’ season 2 to begin filming in June [Exclusive]