Meet Nelson Cabulo, CEO of Starz Records Global Limited bridging worlds through music

Nelson Cabulo is one of the leading figures in the UK music scene and a driving force in the cultural cross-pollination of Afrobeats with the diaspora.

Through talent discovery, development, management, and strategic collaborations, he has helped connect African stars with the global stage.

Over the years, his experience and network have positioned him as a key facilitator of collaborations between Afrobeats artists and their UK counterparts.

Some of the notable projects he has worked on include BNXN and Headie One’s Maximum Damage, Omah Lay’s Imagine featuring Aitch, and Fake Can’t Stay by Young T & Bugsey featuring Jae5 and Peruzzi. Nelson also co-manages ATG, the producer behind Burna Boy’s hit single Vanilla.

As CEO of Starz Records Global Limited, Nelson has been instrumental in shaping high-profile artist collaborations and endorsement deals.

His vision led to the creation of Starz Records, a label designed to provide artists with comprehensive support while pushing them to new heights.

Recognizing the need for a forward-thinking label, Nelson built Starz Records around strong partnerships with global giants including Sony, Universal, and Virgin Music. These alliances have created a solid platform for emerging artists to grow and gain international visibility.

“Creating Starz Records Global was about more than just starting a label,” Nelson explains. “It was about building a nurturing environment where artists can thrive and reach their full potential. Our partnerships with some of the biggest names in the industry reflect that commitment.”

Under his leadership, Starz Records has grown into a full-service entertainment company.

Beyond music production and artist management, the label also organizes concerts, stage shows, and sporting events, ensuring artists have platforms to connect with audiences. Its holistic approach covers every aspect of an artist’s career, from branding and marketing to event execution and endorsements.

Endorsement deals and brand ambassadorships are another key focus. Cabulo emphasizes aligning artists with brands that reflect their values and artistry, ensuring partnerships feel authentic while creating additional revenue streams.

“We take pride in identifying and nurturing talent,” Cabulo says. “By offering comprehensive support, from production and marketing to events and brand partnerships, we give our artists the best chance to succeed.”

Innovation lies at the heart of Starz Records Global’s philosophy. The team leverages digital platforms, social media, and cutting-edge strategies to keep artists ahead in a constantly evolving industry.

With his keen eye for talent and deep commitment to music, Nelson Cabulo has become a central figure in shaping the future of Afrobeats on the global stage.