All is set for the launch of rapper Will.i.am's eyewear collection. He says he's filling a gap in the eyewear world.
Multi-faceted entertainer, William 'Will.i.am' Adams is set to launch a limited edition eyewear named 'Ill.i Optics'.
The glasses were designed in Los Angeles and handmade in Italy. The capsule style retails for $340.00.
According to the rapper, who has worn and collected Glasses for 20 years, he saw a gap in the world of glasses that needed to be filled.
"I see a gap in the world of eyewear and this is my installment of what I feel is missing. I want this to be an honest brand - it's about dedication and passion," he said.
The singular exclusive style will be released for sale on March 20.
Ill.i Optics is a partnership between Will.i.am and designer Graz Mulcahy.