Ivory Coast Skipper Joins Andres Iniesta, Thiago Silva As Nissan Ambassadors
Ivory coast skipper Yaya Toure is the newest soccer star to become brand ambassador for Asian car maker, Nissan
The three time African footballer of the year agreed the partnership deal which will see him represent the Nissan brand in its global football movement; basically, the UEFA Champions League and the Africa Cup of Nations.
The Manchester City man; Barcelona and Spain player, Andres Iniesta and PSG captain Thiago Silva are all part of the company's which the company started as a tool to enhance the experience of football fans through several activities.
As part of the programme, fans will also take part in an exclusive Goal of Thee Week Competition
The agreement covers UEFA Champions league commercials expected to premiere in February 2015 with Toure in them
excited Toure expressed concerning the deal
A statement from the Nissan read:
Nissan's Corporate Vice President, Global Head of Marketing, Communications and Brand, Roel de-Vries commented.
Takashi Hata, Senior Vice President, Africa, Middle East and India added
Toure, 31, who was recently named captain of the Elephants would be leading his Ivorian teammates this weekend against Congo in an AFCON qualifier in Kinshasa