Rapper launches eyewear collection

Multi-faceted entertainer, William'Will.i.am'Adams is set to launch a limited edition eyewear named 'Ill.i Optics'.

The glasses were designed in Los Angeles and handmade in Italy. The capsule style retails for $340.00.

According to the rapper, who has worn and collected Glasses for 20 years, he saw a gap in the world of glasses that needed to be filled.

"I see a gap in the world of eyewear and this is my installment of what I feel is missing. I want this to be an honest brand - it's about dedication and passion," he said.

The singular exclusive style will be released for sale on March 20.

Ill.i Optics is a partnership between Will.i.am and designer Graz Mulcahy.