For the first time in history, hip-hop has surpassed rock to become the most popular music genre, according to Nielsen

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January 4, 2018 5:46 PM

For the first time ever, hip-hop surpassed rock as the most popular genre in the US in 2017, on the strength of acts like Drake and Kendrick Lamar.

For the first time, hip-hop surpassed rock as the most popular genre in the US last year, according to Nielsen's year-end report.
Eight of the top ten most popular artists came from the hip-hop/R&B genre, with Drake and Kendrick Lamar taking the first and second spot, respectively.
Nielsen noted that the growth of the hip-hop/R&B genre was "powered by a 72% increase in on-demand audio streaming" in the genre.

For the first time ever, hip-hop surpassed rock as the most popular genre in the US in 2017, according to Nielsen's year-end report on the music industry.

Nielsen said the hip-hop/R&B genre ended as the

Seven of the top ten most-consumed albums of the year came from the hip-hop/R&B genre, with Kendrick Lamar's "DAMN." taking the second spot behind Ed Sheeran's "Divide."

Drake and Lamar came in first and second, respectively, on Nielsen's list of the ten most popular artists of the year, in terms of total consumption. Eight of the top ten artists came from the hip-hop/R&B genre.

Nielsen noted that the growth in popularity of the hip-hop/R&B genre was "

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