- The inspiration-based site has helped Silbermann achieve self-made-billionaire status since it went live on the web in 2010.
- Although he's a billionaire living in San Francisco and working in Silicon Valley , Silbermann has been described as a "modest genius" and a family-oriented, regular guy by The Guardian .
- The tech giant hasn't had the easiest time in the industry. From his early job at Google to failed iPhone apps and relentlessly connecting with Pinterest users , there was a lot to learn before his golden ticket site really took off.
- Here's a look at Silbermann's unconventional rise to the top of the tech world.
- Visit Business Insider's homepage for more stories.
Meet Ben Silbermann, CEO and cofounder of Pinterest who's one of the richest millennials and self-made billionaires in the world (PINS)
Ben Silbermann , CEO and cofounder of Pinterest , has a net worth of $1.5 billion, according to Forbes .
Ben Silbermann is a 37-year-old, self-made billionaire.
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Source: Forbes
He currently has a net worth of $1.5 billion, according to Forbes.
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Source: Forbes
Silbermann cofounded Pinterest the online, interactive, inspiration board in 2010 with Evan Sharp and Paul Sciarra.
Richard Drew/AP Photo
Source: Forbes
Before founding the photo-, recipe-, home decor-, inspiration-collecting site, Silbermann was a collector himself even from an early age he collected things like stamps and insects.
Silent Resilience Photography/Getty Images
Source: Inc , Business Insider
"What you collect says so much about who you are," he said during an on-stage interview with Chris Dixon then-cofounder and CEO of startup Hunch in 2012.
Jordan Naylor/Contributor/Getty Images
Source: Business Insider , Crunchbase
Silbermann was born in July 1982 to a family of doctors in Iowa he didnt have a legacy of engineering or product development. His parents Dr. Jane Wang and Dr. Neil Silbermann operated an ophthalmology practice just north of De Moines, Iowa, for 37 years.
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He got his undergraduate degree from Yale University where he started out studying medicine and then switched to political science.
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Source: Business Insider , Inc , Money Inc.
From Yale, he went on to get a job as a consultant in Washington, D.C.
Salvatore Liguigli/Eyeem/Getty Images
Source: Business Insider
He told Dixon that while he was in D.C., he spent a lot of time reading tech blogs. "I thought, What a funny name for a blog Tech CRUNCH," he said. "I would read about things like Digg and Kevin Rose."
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Source: Business Insider
After reading about Silicon Valley from afar, Silberman got a job working at Google. He was brought on to design products for the site, including display ads, and said the company "barely hired" him, considering his lack of experience in the area.
Stephen Lam/File Photo/Reuters
Source: Business Insider
"I thought Google was the coolest place," Silbermann told Dixon. He said everyone working there was "so smart" and working on really interesting things. "I just felt really lucky to be a part of it," he said.
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Source: Business Insider
Silberman said Google was doing things nobody else was even thinking of like taking pictures of streets and making Google Street View.
Sergio Perez/Reuters
Source: Business Insider
He said that, while working at the tech giant, he was surrounded by people who were thinking really big, which made him do the same.
Hollis Johnson/Business Insider
Source: Business Insider
Silbermanns head was filled with ideas while at Google, he said, but his job description kept him from building things and experimenting.
Brendan McDermid/Reuters
Source: Business Insider
He left his job at Google to follow his colleagues leads and think big really big. But, he didnt land on Pinterest right away. He spent time developing iPhone apps that flopped and products that not too many people really interacted with.
Lisa Eadicicco/Business Insider
Source: Business Insider
At the time, Silbermann was collaborating with Paul Sciarra, his friend from Yale, and the pair tried out loads of different product ideas.
Brendan McDermid/Reuters
Source: Business Insider
Before Pinterest, they came up with Tote a shopping app.
Tote/Facebook
Source: Fast Company , Fast Company
The biggest issue with Tote was that people werent using it to shop rather, they were using it to find things they liked and then they would send themselves pictures so they could shop later.
Tote/Facebook
Source: Fast Company , Fast Company
The app has since shut down, but the way people were using it gave Silbermann the idea for Pinterest a platform basically designed to save things for later.
Tote/Facebook
Source: Fast Company
Silberman told Dixon that nine months after launch, Pinterest had only generated some 10,000 users, many of whom werent visiting the site on a daily basis.
Hollis Johnson/Business Insider
Source: Business Insider
He and his team kept at it, though. He was known for reaching out to customers directly, asking for feedback, and putting his personal contact information out there so customers could get in touch with him.
AFP/Getty Images/Stringer
Source: Business Insider , The Guardian , Business Insider
His persistence proved to be effective, and the site kept growing.
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Source: Business Insider , The Guardian
In a 2014 interview with The Guardian, Silbermann called Pinterest a "visual discovery tool" as in, you can type one thing into the search box and be served tons of versions of it that you didnt even know existed.
Karen Bleier/Getty Images
Source: The Guardian
And hes right. Even a simple home decor search like "soft carpet" can lead you to things you didnt know were even options, like the puzzle-piece carpet below.
Source: The Guardian
Even for something as blas as re-doing a bathroom, "You dont have to pin photos of your own windowless box," Carole Cadwalladr of The Guardian wrote. "You can pin pictures of the bathroom that you think should define you rather than the one you have." The same is true for any aspect of the home or an aspirational space.
Ben Silbermann/Pinterest
Source: The Guardian , Pinterest
The digital collecting hub went public in April 2019 under the ticker PINS with an initial valuation of $10 billion, according to CNBC.
Richard Drew/AP Photo
Source: CNBC
CNBC reported that on the same day, the valuation increased to nearly $13 billion.
Richard Drew/AP Photto
Source: CNBC
Today, nearly six months later, the company is valued at $3.96 billion.
Richard Drew/AP Photo
Source: Markets Insider
Despite the platforms enormous success and Silbermanns net worth, he has been described as a "modest genius" by The Guardian.
Scott Olson/Staff/Getty Images
Source: The Guardian
"Yeah, I mean my life is pretty exciting, but I dont know that its conventionally glamorous," he told The Guardian in 2014. Silbermann has also been described as a family man.
John Lamparski/Stringer/Getty Images
Source: The Guardian
He said that he was renting a two-bedroom apartment with his wife Divya Bhaskaran pictured below at the time of the interview, and his daily routine involved dropping his son off at daycare before heading to work.
Richard Drew/AP Photo
Source: The Guardian , Money Inc
Silbermanns platform exudes the same non-flashy, non-pretentious energy that he does as a person.
Kim Kulish/Contributor/Getty Images
Source: The Guardian , CNBC
Cadwalladr wrote that Pinterest users believe the site is more robust than other social networking platforms because it "goes far beyond showing how many friends you have or how clever you are."
Pinterest/Business Insider
Source: The Guardian
And that seems to be intentional. "Pinterest isnt a social network," Silbermann told CNBC. "We really think about it as a utility" rather than somewhere for chatting with friends and following famous people.
Josh Edelson/AFP/Getty Images
Source: CNBC
" ... Were an inspiration platform," he said. "We dont claim to be a free speech platform or a place that everyone can publish anything." That approach has allowed Silbermann and his team to decide what they do and dont allow to take place on their site.
Kim Kulish/Contributor/Getty Images
Source: CNBC
From dreaming about getting a taste of the history being made in Silicon Valley to actually being one of the biggest names making that history, Silbermann has had quite the rise to the top.
Hollis Johnson/Business Insider
Source: The Guardian , CNBC
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