1. Twitter lost two more of its senior executives. CTO Adam Messinger and VP of product Josh McFarland both announced that they are leaving the company.
ADVERTISEMENT
The 10 things in advertising you need to know today
Good morning. Here's everything you need to know in the world of advertising today.
Jack Dorsey
ADVERTISEMENT
Recommended articles
2. Facebook will start testing live audio-only streams. Marketing Land reports on how it turns the social network into a radio broadcaster.
3. Duracell's "How the Rebels Saved Christmas" ad is US consumers' favorite holiday ad, according to Ace Metrix. The Drum maps out the top 10.
4. Facebook has been accused of misleading EU regulators over its $22 billion (£17.7 billion) WhatsApp deal. In 2014, Facebook apparently told European regulators that it could not reliably link the accounts of users on the two services.
ADVERTISEMENT
5. Media Post reports that 45% of marketers plan to increase paid social budgets in 2017.The remainder said they will keep budgets the same, according to a study released Tuesday.
6. Chinese internet giant Tencent is helping foreign brands make sense of China's scale, The Drum reports. It's doing so by growing its international operation Tencent International Business Group.
7. Marketing analytics company Datorama has integrated with Amazon's voice-activate Alexa system, Ad Age reports. Marketers will be able to ask Alexa how their ad campaigns did.
8.Facebook CEO Mark Zuckerberg's ambitious 10-year plan could literally change our reality. Facebook is building giant solar laser drones, artificial brains, and metaphysical selfie sticks.
9. Here are the eight iPhone apps teenagers can't live without. They are all about communication.
ADVERTISEMENT
10. This is a big sign that Amazon will knock Netflix out of the spotlight this awards season. Vegas oddsmakers think Amazon is going to score a big win at the Golden Globes.
FOLLOW BUSINESS INSIDER AFRICA
ADVERTISEMENT
Recommended articles
10 African countries with the most intelligent people - report
5 interesting facts about Nigeria’s second richest man as he marks 71 years
Ireland considers halting visa-free travel for South Africa
The US asserts that it is a better option for Africa than Russia and China
Malak El Masry speaks on championing entrepreneurship and art in Africa
Junta led Burkina Faso suspends more foreign media over killings coverage
10 African countries with the strongest merchant marine fleet
Who are Africa's biggest Esports teams?
