- LaVar Ball's Junior Basketball Association is not off to a great start, after numerous athletes turned down his offer to take part in the league's inaugural season.
- In one embarrassing gaffe, Big Baller Brand spelled a player's name wrong.
- Ball will have to work on his pitch if he's going to convince young players to forgo college in favor of taking a risk on the new league.
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LaVar Ball has begun recruiting high school players for his new basketball league — and it isn't going well
LaVar Ball's Junior Basketball Association is not off to a great start.
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LaVar Ball's latest pursuit is not off to a Big Baller start.
After an eventful run in Lithuania that eventually led him to serve as head coach for his sons' team for a game, Ball has reportedly begun to take his first steps towards his next project — the Junior Basketball Association
Big Baller Brand has contac... @ TIPTON EDITS
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With Ball's connections to AAU it's likely that Ball knows enough talented young players to put something together. Not to mention we've already seen what his name and branding prowess can do in terms of audience — his Big Baller Brand Challege Games had 100,000 people watching Lithuanian basketball at one point. But so far, the league looks off to a rough start, with at least 18 players now reportedly turning down BBB's offer.
If the JBA is going to be a successful venture, Ball is going to have to figure out a way to entice players that it's a better route than becoming an NCAA athlete.
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