- Twitter CFO Ned Segal says the social media platform has not done a good enough job in helping businesses use the platform to its full capabilities.
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Twitter spikes to 2.5-year high after its CFO says a new subscription product is coming (TWTR)
Twitter CFO Ned Segal says the company plans on rolling out a subscription product for businesses to advertise on its platform
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Twitter hit a two and half-year high Wednesday, up 5.89% at $35.93, after CFO Ned Segal said the company is rolling out a new subscription product geared toward local businesses.
Though Twitter has done a good job getting local news to individuals and businesses, it has not done a good job in getting the millions of local businesses that are on its platform to tap into its potential, Segal told CNBC in an interview.
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