Under Armour is giving away free sneakers by copying a popular app — here's how to get them (UA)

pulse

May 2, 2018 6:15 PM

Under Armour is taking a page from HQ Trivia to give away Curry 5 sneakers, NBA playoff tickets, and $10,000 in Under Armour gift cards.

It's clearly modeled after the popular
Players who answer the basketball-related questions correctly could win sneakers,

Under Armour is quizzing Steph Curry fans, and those who get the answers right could win big.

The sportswear maker has launched a new quiz app called Steph IQ. The app is clearly inspired by the popular trivia app HQ Trivia, where players log on at certain times to participate in a live quiz show. Those who get all the questions right win or split a cash prize at the end.

Under Armour's concept is similar, except the trivia game only starts after Curry scores a three-point shot in an NBA playoff game. The app-based mobile game is one of the first of its kind that is triggered by an athlete's performance in a live sporting event. It's hosted by basketball social-media personality Brandon Armstrong — better known as "Bdot" — who explains the rules to players.

He proceeds to ask eight basketball-centric questions to players, who have 10 seconds to answer. Get one wrong, and you're out. Get them all right, and you're in the money. A live raffle dictates which winners get prizes like Curry 5 sneakers, playoff tickets, or $10,000 in Under Armour gift cards divided among players.

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