Ineze Anni is the CEO of Buymylux. She is a lawyer with years of experience, who specializes in the ICTs. Her passion for eCommerce as a tool for development combined with formal training in the industry created the initiative for Buymylux.
Ineze Anni - BuyMyLux.ng
Buymylux is a niche resale website, the 1st and only of its kind in Nigeria yet. It is a platform that allows buyers and sellers of luxury fashion items, connect seamlessly.
On Buymylux, users can sell their pre-owned luxury items, whether they are used or new, while anyone can purchase these items from the website. Luxury brands from all over the world can be traded on Buymylux.
Items that can are sold on Buymylux include: handbags, shoes, accessories, jewelry, watches, all wedding wears and all fashion items for women and men.
The company takes authentication of items to be sold on the site very seriously hence it ensures its sellers send the items across so it can do its due diligence on quality and condition of items. The company has an authentication team that inspects every item that comes through its doors.
The team checks for details such as stitching, lettering, embossing, hardware, lining, symmetry, stampings, holograms etc. to ensure consistency with manufacturing standards of individual brands. "The 'nuts and bolts' that go into making a bag is largely consistent per brand. Verifying their consistency is one of the best ways to check for authenticity," says Anni.
"Inspection of craft and workmanship to match the quality standards of brand. Luxury brands are known for their use of the finest materials and their employment of the best craftsmanship. Fake items, no matter how similar they can be to the real deal, simply do not match up when inspected closely. Checking of date codes and serial numbers to ascertain where and when a bag was made - luxury brands come with either a date code or a serial number which testifies to the origins of the item - we would also go further to contact 3rd party professional authenticators when necessary," she adds.
There are two categories of sellers accepted by BuyMyLux; you may become a “merchant seller” or an “individual seller” depending on the number of items you aim to sell on the site. A “merchant seller” is one who has more than 5 items to sell - BuyMyLux charges 17.5% of the total sum of all sales as commission. For individual sellers, BuyMyLux charges 21.5%.
When you shop on Buymylux, the funds go directly to Buymylux accounts and it is held safe until the buyers return period for the item elapses. This is typically 7days from receipt of item. The seller receives payment on the 8th day from the date the item was delivered to the buyer.
Funds are sent to the account provided by the seller to receive funds. Buyers have the option to pay online via the company's Interswitch gateway or pay directly to the Company’s account before items are shipped out.
If you wish to sell items on Buymylux, send an email to firstname.lastname@example.org stating your name, merchant company or business name (where applicable) phone number, address, pictures, price of your items, description of the item(s) you want to sell and the company will would respond immediately.
Buymylux uses a fixed price method on the site, however on instruction from the sellers, there can be further discounts on items to be sold.
Watch the video of Ineze Anni's interview at the Pulse TV studios below:
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