Nigeria, Africa’s most populous nation has over 170 million people, suffers from poverty, infrastructure, poor education, and corruption. Babajide Ipaye, founder of KEEXS, a pioneering, innovative and social footwear brand in Africa, believes this company may be the solution.
The first social footwear brand in Africa launches Kickstarter campaign
The brand aims to create African inspiration by hiring artists, designers for the brand. It aims to create thousands of jobs and reduce poverty by ten percent.
“The citizens need to take more individual and collective initiatives towards correcting some of our social issues (Economy & Society) rather than sitting around complaining and waiting for our leaders to solve everything,” he says.
KEEXS is an African inspired range of casual footwear that “brings out the cool” in any man or woman. It’s perfect for express people with unapologetic style choices. This brand will be the first of its kind in Africa. The brand aims to create African inspiration by hiring artists, designers for the brand. It aims to create thousands of jobs and reduce poverty by ten percent. At full establishment, KEEXS will contribute ten percent of profit towards poverty alleviation projects that are sustainable and scalable.
It will be open and collaborative with the community to create unique and affordable products. However, before this brand can produce exciting designs and empower communities in Africa, KEEXS needs help. That’s why it has launched this Kickstarter campaign.
The goal of this project is to raise £17,500 by December 25, 2015. The funds raised will go towards setting up the company’s initial factory. To help bring this innovative and social footwear brand to life, visit the Kickstarter campaign or click here. Perks will be delivered between January 2016 and March 2016.
You can support KEEXS by contributing to its Kickstarter campaign here.
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