Although Beats is now under Apple's stewardship, it doesn't seem any less interested in selling high-ends earphones...
Beats By Dre has been making headlines lately especially after the transaction with Apple making DR. Dre the first Hip Hop billionaire . Referring back to May 28th, tech giant Apple acquired the popular Beats Electronics for a mere 3 billion dollars. We thought that ended the story but we should have known Apple has more up its sleeves especially when Beats cofounder Jimmy Iovine stated “I’ve always known in my heart that Beats belonged with Apple.”During Apple’s Worldwide Developers Conference last week, a new connection standard for headphones utilizing the Lightning connector currently seen on their mobile devices for charging and data transmission was announced. Apple is back with Powerbeats Wireless Earbuds. Just as the name suggests, these earphones are cable-free. Smartly designed for music lovers who move about a lot, the cable-free feature is very enjoyable.
Other appealing features of the earphones include 6 hour battery life on constant play-back, and the super strong ability to connect to bluetooth enabled devices over 30 feet away, amazingly each side of the earbud comes with a rubberized loop that hangs firmly behind the ear. This should keep them secure while the user moves around.
Designed in partnership with basketball superstar LeBron James, Beats says they’re lightweight and “engineered with the power of dual-driver acoustics.”
Do you think Dr. Dre was smart enough to have sold Beats?