She's almost unrecognizable.

Bella Hadid has been everywhere lately. And while you might have admired her gorgeous, flowy brown locks on the Victoria’s Secret Fashion Show runway, there’s another look she’s tried on for size recently: platinum blonde.

She posted a few pics and a video from the shoot on Instagram:

The new look is a shocking departure for Bella—and she looks surprisingly like Jennifer Lawrence in the pics—but the model revealed earlier this year to Allure that she’s actually a natural blonde. "I just have a darker personality. And my sister being blonde and me being brunette, it's a good separation," she explained of her decision to dye her hair dark. "I put a blonde wig on and think it would be fun to go back, but I'm happy with my hair.”

It looks like the new ‘do was either temporary or a wig—Bella posted a pic on Instagram four days ago of herself hugging her Oma (aw) with her usual brown locks:

Fun, right? If you're lookin to try a no-commitment hair transformation, too, we recommend starting with this two-strand twist: