Emerging menswear brand The Way It Fits (tWIF) has unveiled its latest collection titled “Exodus“.
According to the statement following the release:
“Exodus” which expresses the brand’s signature appeal which is synonymous with sophistication and glamour. Silhouettes from pieces in the collection are salient and razor-sharp, each representing a movement; a movement in fashion trend; from minimalism to maximalism; maximalism to minimalism. It expresses the revolving fashion cycle as ensembles are moved from simple to haute culture.
The Creative Director favored a subdued, natural palette of mostly black and earth tones with hints of red and blue. This is complemented by embellishments all elegantly tailored on pieces of abstract and jacquard patterns.
The lookbook features comedian Lasisi Elenu and Model Abelel Attai staying true to the brand’s ethos of impeccable fitting for the stylish gentleman.
See the full lookbook below
Creative Direction: @thestyleinfidel