Creative Director for Maybelline New York Nigeria; Bimpe Onakoya recently recreated the 1950s Bombshell Glamour Look on famous American model; Jasmine Sanders.
The popular Nigeria based makeup artist joined nine other Maybelline creative directors worldwide including the brand's global makeup artist; Yadim Carranza at a star studded event in New York City to mark its 100th year anniversary.
The creative artists recreated 10 decades of global beauty excellence through a conceptualization of 10 unique looks with each drawing inspiration from specific eras over the last 100 years.
Bimpe Onakoya recreated a flawless 1950's Bombshell Glamour look on Jasmine Sanders used as part of the ten looks for the campaign. With over ten years experience and make up artist to the stars including Omotola Jalade-Ekeinde having worked with Jourdan Dunn, Oluchi Orlandi, Alek Wek and Agbani Darego, she has an impressive resume.
According to the brand, Maybelline brand is "today a favourite of women in over 100 countries, began in 1915 with a bold young woman named Mabel Williams who mixed coal dust with Vaseline and used it to beef up her lashes after singing them off in an accident. Her brother Tom Lyle Williams took the idea and ran with it, producing a product- sans coal- commercially. He called it Lash-Brow-Ine and the product became popular via mail order. He called his new company (Mabel + Vaseline) and a brand was born".
Watch how Bimpe Onakoya created the 1950’s Bombshell Glamour Look above.