MTV Shuga: Down South is perhaps the only show out there that appeals to Nigerian millennials.
This time we go down south to the rainbow nation of South Africa as young people try to make sense out of life, love and sex. It's hot, sexy, edgy and has its fingers on the pulse of pop culture.
Mohau Mokoatle, Adesua Etomi, Emmanuel Ikubese and Nick Mutuma who appeared in the last season, show up in this season to connect the similar tales of the African youth.
MTV Shuga: Down South focuses on the issues faced by young South Africans, with young girls and women, in particular, occupying the focus, due to their vulnerability to pregnancy and HIV infection.
The first five episodes have been lit. The production is much better and the acting has been very impressive. MTV Shuga: Down South is boldly South African but it tackles issues that young people in other parts of Africa can relate to.
HIV/AIDS, homosexuality, peer pressure, rape and safe sex are the common themes in these season's series. It tackles these issues with creativity without reducing the sobriety.
There is a new global wave of fresh shows centred on highlighting the struggles, hope and ambitions of young people from 'Insecure', 'Atlanta' and 'Chewing Gum'.
In Africa, we have MTV Shuga: Down South which shows in Nigeria. Apart from this weekly YouTube series, no TV show is telling the stories of millennials. It's a blank space.
The folks behind the scenes prefer comedy or romantic series over youthful drama. 'Another Campus Tale' was the Nollywood flick that told the story of the menace of secret cults in Nigerian universities. Today, there is hardly much for young people to latch on to and relate with.
There is a revival of good TV content in Nigeria. Now is the time to create something that truly matters.