New research proves that Instagram boosts the ego of most millennials.
You get a boost and rush when you share a photo and video. When your new post begins to rack up enough likes and attracts comments you get that special feeling. You think you are a mini-celeb.
It's the other way around when no one notices your hot selfie. You feel down that you are not getting enough attention. Instagram is the most potent social media drug. Now thanks to science we now have the raw data to back it up.
According to research by LendEDU, Instagram boosts your ego. The study by LendEDU involved 10,000 millennials and the results showed that 64% of them are of the opinion that Instagram is the most narcissistic social media app.
Going deeper, 78% of those who took the study said they know someone who deleted an Instagram post because it didn't get enough likes. Yeah, we all know someone like this, if that notification bar doesn't pop up fast on his or her screen, the delete button is next.
Basically what this means is that we seek for validation on Instagram and when we don't get it we feel bad. Also, the tonnes of likes we get from Insta blurs away our reality.
"The formula is quite simple. If you post enough artsy, chic pictures of yourself that rack up plenty of likes, then real-life accomplishments will not matter because the popularity of your social media accounts will determine your status on the social hierarchy" writes LendEDU.
It's no surprise that some millennials love posting a lot of pictures on Instagram daily. It feeds their egos.