Evolusion: Tudac explores exciting new genre with debut album

Tudac, a fast-rising music producer and singer, is making a bold statement with his new album, Evolusion, a body of work that not only showcases his artistry but also introduces Nigerian music lovers to a new genre: Urhobo Afro-pop.

This Exciting project blends the infectious rhythms of Afro-pop with the rich linguistic and cultural traditions of the Urhobo people, offering a fresh sound that highlights Tudac’s standout fusion of Afro-pop with his cultural heritage.

At the centre of the album is the standout track, “Oshekure,” which shines as a powerful anthem introducing the new genre.

The Evolusion album: A Cultural and Musical Milestone

Evolusion is more than just an album—it is a defining moment in Tudac’s growing career. By introducing Urhobo Afro-pop, Tudac aims to carve out a unique niche for himself in the Nigerian music industry while contributing to the growth and global exposure of his native Urhobo language. With its vibrant production, instrumentation, and seamless fusion of traditional Urhobo elements with the more widely accepted Afro-pop, Evolusion feels like a project that is both culturally grounded and universally acceptable.

A project of seven (7) songs with an average length of 3 minutes, the album’s diverse tracks highlight Tudac's versatility as a producer and vocalist. Each song brings something unique to the table. Each song explores different themes of identity, resilience, societal concern, love and gratitude. What sets Evolusion apart is its ability to remain rooted in Tudac’s native Urhobo cultural heritage while pushing the boundaries of modern Afro-pop.

The Focus Track: "Oshekure" – A benefiting Anthem

The true heart of Evolusion lies in its focus track, “Oshekure.” Meaning “It has begun/happened” or, in Pidgin English, “E don burst” in Urhobo, the song serves as an anthem, introducing the listener to the intent of the album. The track’s vibrant Afro-pop beats and catchy chorus make it instantly memorable, while Tudac’s expressive vocals convey an audacious introductory message that says it is happening now, Urhobo Afro-Pop is here. “Oshekure” embodies the essence of Urhobo Afro-pop, combining traditional African rhythms and melodies with contemporary production to create a sound that feels both new and timeless.

What makes "Oshekure" particularly appealing is its delivery. While the lyrics are sung in Urhobo, its infectious rhythm transcends language barriers, making it relatable to listeners from all backgrounds. The rhythmic drive, infectious energy, and boldness of “Oshekure” position it as a track with the potential to break into mainstream music markets, exposing new listeners to Urhobo Afro-pop.

Evolusion: Tudac explores exciting new genre with debut album Pulse Nigeria

With Evolusion, Tudac shows he is not only a talented artist but a cultural ambassador for the Urhobo people. His innovative fusion of Afro-pop with the Urhobo language represents a new chapter in the evolution of African music, where artists are increasingly blending cultural expressions with contemporary sounds to create something entirely new.

The release of Evolusion comes at a time when Nigerian and African artists are dominating global music charts, and there is growing international interest in diverse African sounds. As Tudac continues to pioneer the Urhobo Afro-pop genre, he is well-positioned to capitalise on this momentum, bringing Urhobo culture to a global audience and redefining what it means to be a modern African artist.

This project stands as both a personal milestone and a cultural moment, one that has the potential to inspire a new wave of Afro-pop artists who embrace their heritage while pushing the genre forward.

As Tudac continues to champion Urhobo Afro-pop, listeners can expect to see him and his music reach new heights, both in Nigeria and internationally.

Click to listen to Evolusion