All you need is a brilliant idea and a smart phone camera to get started.
One key observation is that Internet users are addicted to videos, over a billion people visit video sharing websites like YouTube monthly.
Recent times have see bloggers transitioning from presenting their content in text format to a visual format i.e vlogs.
For many brands, video is one of the best ways for them to connect with an audience. So what if you’re just one person?
There’s probably something you’re good at and you’d like to show the world, well vlogging could be for you.
Contrary to what you thought, vlogs are not hard to create.
Here are five simple things to consider if you are thinking of starting one.
There’s no need to buy expensive gear. You can start off with your smartphone camera or your computer camera before you eventually get a DSLR camera you can record with.
If you are thinking of doing recordings in your car, you can buy a car phone holder for your dashboard
What are you passionate about? Find a topic - it could be anything (sports, fashion, food, travel, etc); just make sure it’s something people will be interested in.
For example, vlogger Sisi Yemmie talks about motherhood and family life on her vlog while radio presenter Toke Makinwa talks specifically on relationships. Your presentation style and the subject of your vlog will help you cultivate a relationship with your followers.
You don’t require advanced knowledge in editing for this. While you are still getting the hang of things, start off with an easy editing software such as Windows Movie Maker or iMovie (on Mac).
There are several video platforms you can upload your video on. Many vloggers often use Vimeo or YouTube. However Youtube is the most popular and better because it has a wider reach.
Wherever you decide to post your video, be sure to use descriptions and keyword tags.
Consistency is key. If you are trying to build an audience, then your video need to be published on a regular basis - it could be fortnightly, bi-weekly or weekly.
Don’t fret about what you eventually come out with - remember practice makes perfect.