Most of Tuesday night and the morning of Wednesday, October 14, has been about one Nigerian artiste; the red-haired, 'German Juice' crooner, Cynthia Morgan.
Social media was set on fire when she put up a photo on Instagram of herself dragging hard on a cigar, with a baby in her hand.
READ MORE: Cynthia Morgan's photo stirs up backlash
The photo quickly garnered over 2,500 likes, with most of the over 300 comments talking about how they do not like the photo.
13 hours later, she replied with another photo, baby in hand, cigar in mouth.
And another, only this time, there was a caption on the photo:
They say a picture speaks a thousand words. To put her response in three words, it would be 'I don't care.'
Published along with the other with the cigar photos, one picture which didn't receive much attention was a screen grab of her texting with music producer, Chopstix.
This makes it almost certain what she's about to do; drop a track.
This also brings us to the 2015 entertainment king of Internet viraldom; Vic O
By buzz standards, everything Vic O dropped this year has been a hit. He garnered over 5,000 retweets in little time as his condition to drop his famous Drake and Meek Mill diss track.
WATCH VIDEO: Drake and Meek Mill diss - Vic O
Back to Cynthia Morgan.
When she finally got everyone's attention, she dropped this photo:
As expected, it was new music, a collaboration between her and Rita with the title (yep, you guessed right) 'Baby Mama', produced by Chopstix.
Watch this Pulse Video to find out why Vic O deserves some credit: