Guy Pearce says Netflix hates the term 'binge-watching' now, and told him not to use it in interviews

pulse

August 28, 2018 4:46 PM

Guy Pearce, who stars in the new Netflix original series "The Innocents," said in a recent interview that the company asks actors not to talk about "binge-watching" in interviews.

Guy Pearce, who stars in the new Netflix original series "The Innocents," said in a recent interview that the company told him not to talk about

Though the rise of Netflix popularized the term "binge-watching" to describe how the company's subscribers tended to consume multiple episodes of a series in one sitting, Netflix now appears to have soured on the phrase.

Guy Pearce, who stars in the new Netflix original "The Innocents," said in an interview with Empire Magazine's film podcast (via IndieWire) that the company told him not to use the phrase "binge-watching" while promoting the series.

It's unclear exactly where the phrase "binge-watching" originated. But Netflix did use the phrase in a press release as early as December 2013, the year it released its first big original series, "House of Cards," in promoting survey results that found binge-watching was a "widespread behavior" among TV audiences.

Pearce stars in the supernatural Netflix series "The Innocents" as a doctor who treats shapeshifting beings. The series debuted on August 24.

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