- I tried the tacos from both Burger King and Jack in the Box to see how they compared.
- I discovered that Jack in the Box's taco is much bigger, tastier, and cheaper than Burger King's imitation.
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We compared Burger King's new taco against Jack in the Box's version, and while they look similar, the new one is nowhere near as good as the classic
Burger King's new Crispy Taco is getting compared to Jack in the Box's classic taco offering.
Jack in the Box Taco
Americans eat about 554 million tacos from Jack in the Box each year, according to the Wall Street Journal.
On July 9, Burger King released its Crispy Tacos for $1 apiece. Some have said that Burger King's new taco offering is meant to compete with Jack in the Box's wildly popular tacos.
Aside from the fact that Burger King's tacos cost over twice as much Jack in the Box sells them at $0.99 for two tacos the two look very similar at a glance .
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They're both nothing like a real Mexican taco or even like an American-style hardshell la Taco Bell. Both tacos are made of a deep-fried corn tortilla, beef, and cheese, and then topped with lettuce.
I tried both tacos to see how they compared, and I found that there's no reason to order Burger King's taco over Jack in the Box's taco. Burger King's taco is smaller, more expensive, and not nearly as tasty.
Here's what I thought:
Burger King sells its Crispy Tacos for $1 each.
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Irene Jiang / Business Insider
Meanwhile, Jack in the Box sells tacos in pairs, at $0.99 for two.
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Irene Jiang / Business Insider
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Burger Kings taco is a dense, greasy pocket.
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Irene Jiang / Business Insider
Jack in the Boxs taco is around 30% bigger, heavier, and more stuffed than Burger Kings.
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Irene Jiang / Business Insider
Theres hardly anything between the hard, unforgiving shells of Burger Kings taco.
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Irene Jiang / Business Insider
Jack in the Boxs shell has a wholesome tortilla crunch, even if it is soaked in oil. And its filling is distinctly beef, cheese, and lettuce.
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Irene Jiang / Business Insider
Burger Kings taco tastes kind of like beans. Its not very filling.
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Irene Jiang / Business Insider
Jack in the Boxs taco tastes like heartburn, but kind of in a good way. The meat is there.
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Irene Jiang / Business Insider
I was disappointed by how little substance Burger Kings tacos offered, even though I only paid $1 each.
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Irene Jiang / Business Insider
Jack in the Boxs taco was much larger and tastier than its doubly expensive competitor.
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Irene Jiang / Business Insider
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Theres simply no reason to order a Burger King taco over the taco its trying to imitate ...
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Irene Jiang / Business Insider
... unless you live on the East Coast where there are no Jack in the Boxes. If thats the case, do what youve gotta do. I wont look.
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Irene Jiang / Business Insider
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SEE ALSO: We tried Burger King's new tacos, and they looked shockingly different from their promo photos
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