Business Insider Edition
Grocery giants are battling to win the loyalty of budget shoppers.
As Amazon beefs up its food business and Aldi plots its American takeover, the competition is tighter than ever. But, the biggest names don't necessarily line up with the best savings.
In a January report on the grocery business, customer data company dunnhumby used publicly available financial data and a survey of 7,000 households to analyze customers' perception of which stores offer lower prices than other retailers across the US.
"Despite the wealth of commentary in the news committed to customer needs surrounding convenience, digital and having the most on-trend products, price remains more important to most shoppers even those who have higher than average income," the report states .
Here are the top 13 brands that are winning on price:
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Reuters
Courtesy of H-E-B
Lindsey Wasson/Reuters
Business Insider/Hayley Peterson
Business Insider/Hayley Peterson
Jessica Tyler/Business Insider
Siphiwe Sibeko/Reuters
Elaine Thompson / AP Images
Wikimedia / Minnaert
Facebook/WinCo Foods
Dodge S. / Yelp
Peter Summers/Reuters
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SEE ALSO: Here's how Trader Joe's keeps its groceries so cheap
