- The chain tweeted on Thursday, "I'm gonna tell my kids this is the Original Chicken Sandwich" in what appears to be a jab at rival Chick-fil-A.
- Chick-fil-A often describes itself as the home of the original chicken sandwich.
- The two chains have been involved in a battle over which one has the better chicken sandwich since August.
- Sign up for Business Insider's retail newsletter, The Drive-Thru, to get more stories like this in your inbox.
- Visit Business Insider's homepage for more stories .
Popeyes just threw shade at Chick-fil-A on Twitter, and it reveals that the Chicken Sandwich Wars are far from over
Popeyes is resurrecting its Twitter feud with Chick-fil-A .
Popeyes is starting up with Chick-fil-A on Twitter again.
The fast-food chain tweeted on Thursday, "I'm gonna tell my kids this is the Original Chicken Sandwich" and attached a photo of its wildly popular menu item.
The tweet was likely a jab at Popeyes' rival, Chick-fil-A, which often describes itself as the home of the original chicken sandwich.
Tensions between the two chains have been high since August, when Popeyes added a chicken sandwich to its menu, challenging the dominance of Chick-fil-A in the category. A spat between the two fast-food chains on Twitter led to Popeyes' new menu item going viral, and it sold out nationally after two weeks. The sandwich was relaunched on November 3.
The feud between Popeyes and Chick-fil-A has colloquially become known as the Chicken Sandwich Wars of 2019.
NOW WATCH: Rare Italian white truffles cost over $4,000 per kilo here's why real truffles are so expensive
See Also:
- I tried everything on McDonald's breakfast menu and saw why it can't just rely on iconic classics to fend off new competition
- Taco Bell is launching chicken tenders in a move to compete with Popeyes and Chick-fil-A
- Popeyes' chicken sandwich capitalized on a clear opportunity to overtake rival Chick-fil-A
SEE ALSO: The Popeyes chicken sandwich might be even more popular the second time around as restaurants report long lines and soaring sales