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I studied 177 self-made millionaires for 5 years, and I learned that there are 10 common business mistakes to avoid

Thomas Corley is the author of "Rich Habits: The Daily Success Habits of Wealthy Individuals," and "Rich Kids: How To Raise Our Kids To Be Happy And Successful In Life."

wealthy rich people
  • After studying 177 self-made millionaires for 5 years, Corley says there are 10 common business mistakes that many of them who are entrepreneurs and business owners make.
  • These mistakes include a lack of company vision, not caring about customer feedback, weak marketing tactics, and over-staffing.
  • Visit Business Insider's homepage for more stories .

Many business owners and entrepreneurs were part of my Rich Habits Study (51%).

I consider the information they shared with me about their daily habits revolutionary and invaluable. Interestingly, many of the mistakes they made in growing their business were critical to their future success.

Business mistakes stand out like missing teeth. They are so obvious after the fact. You wonder how you could have ever been so silly. But making mistakes is part of being a successful business. In fact, every successful business has a mouth full of missing teeth.

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These mistakes offer a learning experience that can never be reproduced in a classroom. Mistakes are the real-life business MBA.

Because business mistakes cost you time and money, avoiding them means you can spend your time and money on things that help grow your business.

Below are some of the common business mistakes the self-made millionaires in my study made and, hopefully, you won't:

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Ben Margot/AP Images

High quality products or services are the cornerstone of every successful business. Quality keeps customers/clients coming back. Businesses that produce poor quality are perpetually in search of new customers/clients. New customer/client acquisition is a far more expensive proposition than keeping the old ones satisfied and coming back. Businesses that produce poor quality are always just getting by. They eke out a living.

GettyImages/Thomas Barwick

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The most successful businesses are in a constant search of customer/client feedback. This feedback is crucial, as it provides important information on what you are doing right and what you are doing wrong. Every business should ask for feedback on the products/services they provide. Ideally, this feedback is most valuable immediately following a product sale or a service provided. Timely customer/client feedback allows your business to make immediate course corrections to prevent loss of revenue.

Strelka/Flickr

Successful businesses hire reluctantly. They keep employee staffing levels at the bare minimum, even during growth phases. Instead, they rely on a core group of highly competent and proven staff members for 80% of sales, and fill the 20% gap with seasonal employees, part-time employees, or outside contractors.

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Ophlie Fas/Getty

Successful businesses adopt a "do it now" mindset. They don't procrastinate on meeting customer/client needs. Procrastination results in a "put out the fire" response when it comes to meeting customer needs. This "put out the fire" response results in poor quality, dissatisfied customers/clients, lost customers/clients, and potential litigation, costing the business valuable time and money.

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Associated Press/Andrew Harnik

Successful businesses know exactly where they are going. They have a very clear vision of their destination. The construction crew they use to turn that vision into a reality? Goals. These company-wide goals are in writing. They are regularly monitored and revised to meet an ever changing business environment. Successful businesses understand that goals tied to their vision help move them forward towards that vision.

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Nelson Antoine/Associated Press

Successful businesses are tuned in to their industry. They consistently read their industry periodicals or blogs for industry trends and opportunities. They adapt their business to industry changes. They are constantly in "self-improvement" mode, and always improving/expanding their core products/services to match or exceed their competition. Successful businesses have their fingers on the pulse of their industry.

Jeff Greenberg/Getty Images

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Successful businesses have a unique brand that is the result of providing value-added products or services that fill some niche. When your product or service becomes a commodity, it shows up in the bottom line.

Spencer Platt/Getty Images

Successful businesses have a unique marketing strategy that helps them build their brand. They do not follow the herd. They create their own proprietary strategy through trial, error, and brainstorming sessions with their staff and business partners.

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El Nariz/Shutterstock

Successful businesses know their customers/clients wants and needs then they create products or services to meet them.

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HRAUN/Getty Images

Successful businesses exceed customer/client expectations. They always try to deliver on a promise. Customers/clients walk away satisfied because their expectations are either met or exceeded.

See Also:

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SEE ALSO: How to figure out what to do with your life, according to Gary Vaynerchuk and 9 other highly successful individuals

DON'T MISS: After months of researching Cornelius Vanderbilt, one of the richest Americans in history, I've realized his success came down to just a few key habits

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