- It features some commonalities with other lists that have already been released, like L.O.L. Surprise! dolls.
Amazon says these will be the 25 toys every kid wants the most this holiday season (AMZN)
Amazon revealed its top 25 toys for the holiday season as part of a larger, 100-toy list. Amazon is expected to make a big push into toys this season.
The holidays are fast approaching, and retailers are getting ready for the onslaught.
Amazon announced its top 25 toys for the holiday season as part of a larger, 100-toy list in September. The list was curated by in-house experts, influencers, and kids and parents who were consulted by Amazon.
Beyond an early release of the toys list, Amazon is expected to make an even bigger splash this year than in the past. Amazon will be creating a paper copy of its toy list to be mailed to customers and distributed in Whole Foods stores and other physical Amazon outlets.
Competition for the customers left behind after Toys R Us' liquidation is already heating up. Walmart released its own top toy list for the holidays in August.
Walmart will be expanding its selection by 40% online, and 30% of the toys it's stocking in stores will be brand-new. The store will also be expanding its toy selection in stores, with more toys and more aisles to stock them.
See Amazon's predictions for the hottest toys of this holiday season:
Kano Harry Potter Coding Kit
Price: $100
L.O.L. Surprise! Glam Glitter Series Doll
Price: $24
Hot Wheels Corkscrew Crash Track Set
Price: $49
LEGO Boost Creative Toolbox 17101 Building and Coding Kit
Price: $160
Ozobot Bit Coding Robot
Price: $45
Moj Moj The Original Claw Machine Playset
Price: $50
Nerf Rival Prometheus MXVIII-20K
Price: $200
Osmo Genius Kit
Price: $100
Radio Flyer My 1st Wagon
Price: $20
Baby Alive Potty Dance Baby
Price: $49
Anki Cozmo robot
Price: $180
Barbie Care Clinic Vehicle
Price: $53
Star Wars FurReal Ultimate Co-Pilot Chewie Interactive 16-inch Tall Plush
Price: $130
L.O.L. Surprise! House with 85+ Surprises
Price: $200
Pomsies Patches Plush Interactive Toys
Price: $15
You've Got Crabs: A Card Game From the Creators of Exploding Kittens
Price: $25
PAW — Ultimate Rescue Fire Truck with Extendable 2 ft. Tall Ladder
Price: $60
L.O.L. Surprise Bigger Surprise!
Price: $90
Little Live Scruff-A-Luvs
Price: $20
Hasbro Gaming Monopoly Cheaters Edition Family Game
Price: $20
Melissa & Doug Examine & Treat Pet Vet Play Set
Price: $30
FurReal Munchin' Rex
Price: $50
LittleBits Avengers Hero Inventor Kit
Price: $150
Hasbro Gaming Don't Step In It Game, Unicorn Edition
Price: $20
LEGO Harry Potter Hogwarts Great Hall Building Kit
Price: $100
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