"I knew why there was a photographer poised there and I moved away as I said out loud that I didn't want to be doing advertising for either," she wrote. "Clearly this angle shows that I moved from her being behind me and yet from the side it still happens."
"The sponsors of events need to get permission from people when they get them to take their picture next to products."
While there were multiple girls holding trays with Fiji water bottles on the red carpet, one in particular named Kelleth Cuthbert managed to steal attention away from a slew of celebrities, including Camilla Belle and Richard Madden.
"For more than a decade, Fiji Water has proudly maintained a presence at high-profile events, including major award shows, international film festivals and movie premieres," Fiji said in a statement, as previously reported by INSIDER .
"As the official water sponsor of the Golden Globes, Fiji Water, along with its Fiji Brand Ambassadors, hydrated guests on the red carpet and during the star-studded show," the statement continued. "Fiji Water will continue to hydrate more of Hollywood this coming awards season."
Many of Curtis' fans sounded off in the comments to agree with her sentiment though it's important to note that many seemed to place blame on the brand itself, rather than Cuthbert or the other models.
Others, however, were more divided about the issue, insisting that Curtis and other celebrities had tacitly agreed to participate in promotional stunts by walking the red carpet.
Representatives for Fiji and the Golden Globes didn't immediately respond to INSIDER's request for comment.
