ADVERTISEMENT

Pulse Nigeria will discuss "How Digital Video Is Changing Us" at SMWL 2017

The panel discussion will take a critical look at the emergence of social communities and new marketing strategies to capitalise off this form of new media.

How Digital Video Is Changing Us

At this year's edition of Social Media Week Lagos, Pulse Nigeria will host a panel session themed "How Digital Video Is Changing Us". The panel discussion will explore the emergence of digital video in Nigeria and Africa. Register for this event here.

The Internet has changed the way we interact with and consume content. In today's world, traditional media formats are, at best, secondary in terms of how consumers access content.

The panel discussion will take a critical look at the emergence of social communities, video demand and new marketing strategies to capitalise off this form of new media.

ALSO READ:

ADVERTISEMENT

The panel includes Aniekan Etuhube, Managing Director, Video, at Pulse Nigeria; Tunde Kara, Director of Sales and Business Development at Pulse Nigeria; and Sisi Yemmie, lifestyle vlogger and social media marketer. Princess Abumere, Deputy-Editor-In-Chief at Pulse Nigeria, will moderate.

The panel will discuss how consumer behavior directly affects what's produced and how that content is distributed as well as how the migration from traditional to digital TV has encouraged short format videos amongst other topics.

The event will take place on Tuesday, February 28, 2017, at the SMW Studio 2B (capacity 100), Landmark Events Centre, Victoria Island, Lagos from 1:30-2:30pm.

You can join in the conversation with the #SMWdigitalvideo.

JOIN OUR PULSE COMMUNITY!

Unblock notifications in browser settings.
ADVERTISEMENT

Eyewitness? Submit your stories now via social or:

Email: eyewitness@pulse.ng

Recommended articles

How we reduced road traffic crashes by 42%  – FRSC boss

How we reduced road traffic crashes by 42% – FRSC boss

Motorists express worry as long fuel queues resurface in FCT

Motorists express worry as long fuel queues resurface in FCT

Reno's $10,000 Challenge: I didn't build any school in Anambra, Obi opens up

Reno's $10,000 Challenge: I didn't build any school in Anambra, Obi opens up

Bullied student threatens Abuja school with lawsuit if abusers are not punished

Bullied student threatens Abuja school with lawsuit if abusers are not punished

EFCC withdraws appeal against Yahaya Bello

EFCC withdraws appeal against Yahaya Bello

Gov Zulum wants Army to establish military base in Sambisa forest

Gov Zulum wants Army to establish military base in Sambisa forest

2 Wike loyalists exit Fubara's cabinet as Governor reshuffles

2 Wike loyalists exit Fubara's cabinet as Governor reshuffles

Ganduje believes APC is the answer to Nigeria’s problems

Ganduje believes APC is the answer to Nigeria’s problems

Spate of deaths strikes Nigerian movie industry, Nigerians calls for action

Spate of deaths strikes Nigerian movie industry, Nigerians calls for action

ADVERTISEMENT
ADVERTISEMENT