Pulse Music Podcast Introducing our new online radio show! [Episode 1]

Now, we’re starting off the Pulse Music Podcast with, a discussion of the best and gritty parts of the industry as it affects the consumer, the industry, and all the stakeholders.

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Publishers are going podcast crazy and we’re not immune to it. For the past months, we’ve muled over a show series, the Pulse Music Podcast, which features in-depth analysis of African music, the art of performing, and many others.

Now, we’re starting off the Pulse Music Podcast with, a discussion of the best and gritty parts of the industry as it affects the consumer, the industry, and all the stakeholders.

The first of podcasts on Pulse Music come from the field of artiste development. The podcast is focused on the need for artiste development.

Here are some highlights:

  • Artiste development is what comes before, and after the hit song. It is the one ingredient of music success that sets you up for the long haul and transcends the successes originating from recording music, down to the fundamentals of the business, and legal aspects.

  • A music career is a charted path to follow. Artist development involves all the issues surrounding and arising from that charted path, and crosses into knowledge of product development – the ultimate sale of the music.

  • Tending to all areas of your music career may make the difference between a one hit wonder and longevity in this business. The music business, again, is a business. Businesses need to make money. Take the time to find out all you can about each of these steps in your journey.

Over the next week, we’ll roll out more podcasts of from the Pulse Music desk. Then we’ll have interview episodes from the Pulse TV shows, and give you a better mobile experience of the magic of Pulse.